On June 17, a symposium on Agriculture Brands Boosting Rural Revitalization was held at the Jinan campus. Vice President Zhang Zhaoming attended the symposium and delivered a speech. Experts from Shandong Academy of Agricultural Sciences, Shandong Lucheng Cultural Tourism Development Co., Ltd., deans of School of Economic Management, School of Arts and core teachers of our school attended the meeting. The meeting was presided over by Sun Guangyun, Executive Vice President of the Rural Revitalization Research Institute of SDAEU.

At the meeting, Han Lu, Dean of the School of Arts, gave a speech on the theme of brands boosting agriculture and serving rural revitalization; Liu Tao, director of the Institute of Sustainable Development of the Shandong Academy of Agricultural Sciences, introduced the stage achievements in Shandong public brands of agricultural products and agricultural cultural heritage; Li Jun, President of Shandong Lucheng Cultural Tourism Development Co., Ltd., focused on brand creation to promote agricultural upgrading, and introduced the company's agricultural brand creation ideas and actual operational projects. After that, the participants exchanged and discussed about agricultural brand building and cooperation direction, and formed a number of cooperation consensus on the preparation of agricultural brand development annual report.

Vice President Zhang Zhaoming made a concluding speech. He affirmed the fine results of the symposium and said that universities, research institutes, and enterprises should strengthen contacts, complement each other's advantages and cooperate extensively, give full play to the brand's role in strengthening agriculture, and jointly promote rural revitalization.